The Entrepreneur’s Resource Hub

This resource is a filing-cabinet of our business brainwaves and how-to guides. All made from solid, actionable data that we’ve amassed from our time at the coalface.

training-learning.jpg

Running a successful business requires a huge range of skills

You’re a pro at your product, that’s a given.

But an entrepreneur needs a broad skillset covering all aspects of business. From marketing and recruitment to management and motivation; from accounting and tax to productivity, and just about everything digital.

This Entrepreneur’s Resource Hub is where we share what we’ve learned over countless years of growing independent businesses. Think of it as all the other stuff. Less glorious, but just as critical in deciding whether a business will succeed or fail. We hope it helps.

Sharing our Knowledge Bank

Our simple guides explain how we do things ourselves. Perhaps there are some ideas in here that could help your business, too. Each simple guide contains all that matters and nothing that doesn’t. All the fundamentals, all actionable ideas, no fluff.

The simple guide to…

 

The simple guide to SEO for a small business [2022 version]

Everything you need to know to take a small company’s website right to the top of Google. We’ve done it many times, and this is the playbook that we use ourselves. Simple, clear and actionable.

The simple guide to choosing a company name in Ireland

Starting a company? Time to make a huge decision - the name. Thankfully, there are techniques and systems to help. No more staring out of the window and hoping. This step-by-step guide will show you how to choose the perfect start-up company name.

The simple guide to product / service design for a small business

Part one of our two-part series on Product Design and Pricing Strategy. What should you include in your product? What’s an added extra? How important is the packaging? There are some big decisions ahead of you. This guide lays out the route that we use ourselves.

 

The Simple Guide to Pricing Strategy for Small Business

Part two of our two-part series on Product Design and Pricing Strategy. Pricing Strategy is a lot more than thinking about margins. When is it better to charge more than the rivals? What does my price say about my product? All the fundamentals laid out simply to make sure you pick the perfect price for your products.

The Simple Guide to Starting a Successful Ski Chalet Business

Everything you need to know about how to start a ski chalet company, from the people who’ve started many. We’ve been working with travel and hospitality businesses for years, and ski tourism is our speciality. Find out how to find chalets, how to find guests, rules for break-even points and more.

The Simple Guide to Making Better Business Decisions

Simple techniques we’ve developed from years at the coalface to help you improve your business decision-making. If you run a small or medium-sized business and you’re looking for just a few simple and actionable ideas to help, this is for you.

 

The Simple Guide to Delegation for Small Businesses

Our take on the subtle art of delegation within a small business. From our years working alongside many successful businesses, we’ve honed our delegation techniques — helping to ensure both successful results and a satisfied team.

The Simple Guide to Business Supports in Ireland

A list of the business supports that are currently available to companies in the Republic of Ireland and Northern Ireland. From financial support; Loans, Grants, Tax Reliefs and Refunds, to non-financial supports; Advice, Work Spaces and Incubation Centres.

The Simple Guide to Designing a Company Logo

Learn the processes we use to create our company logos. An in-depth look at how your company logo speaks to your target market and how each element of your logo needs to be carefully thought out — to get the right brand message across.


The SquareFish Business Mantra Series

Over many years in many businesses, we’ve built up some Business Mantras. Bite-size lessons, we regularly remind ourselves of, that help keep us on track in everything we do. We’ve included a few of them here. Hope they help!

 

 

SquareFish Webinar Series

We are regular speakers and recently have started recording our webinars. We’ll post them up here for all to enjoy :)

If you have a question you would have loved to ask had you attended live, then just reach out and we’ll be glad to answer and will share that with the world too.

Would you like us to speak at your event? Just ask.

 

Digital Marketing Webinar: Everything a Decision-Maker Needs to Know, in 1 hour

There are infinite ways to spend time and money in digital marketing. But how do you decide what will be the best use of your budget? SEO, PPC, Social, CTR, the list is almost endless…. Phil from SquareFish helps show you how the SquareFish team go about making these important but difficult decisions.

 
 

 SquareFish Podcast Series

We'll be posting up here any appearances we make in the world of podcasting.

If you are involved in podcast production, or know anyone that is, and would like to chat with us on anything business, entrepreneur, company growth-related, or to have a chat about anything in general — we have other interests too, honestly—then just drop us a line.

Dream:Reality Podcast featuring Phil Teare from SquareFish

Hosted by Alison McMurtrie, founder of Idunn (a management consulting business based in Dublin), Dream:Reality is a podcast that aims to demystify the business world. With real-world, practical tips that help you to grow your business, make more profit and work fewer hours.

On this episode, SquareFish founder Phil Teare shares the business knowledge that he has amassed from almost two decades at the coalface. Touching on everything from celebrating failures, learning from past mistakes, efficiency/productivity nuggets for business leaders, and much more.

Runtime; 37 mins 54 secs

Irish Text News: The Temptation of an Entrepreneur with Phil Teare

Serial entrepreneurs constantly reinvent themselves as they seize fresh chances. One such serial entrepreneur is Phil Teare, whose most recent endeavour is PureVolt Solar, a solar panels installation business. So, how did Phil become interested in solar energy? Irish Tech News Podcast host Ronan investigates this and other topics.

Phil discusses his background, what PureVolt Solar does, the difficulties of starting a new company, working during a power crisis, government grants, the cost-saving effects of solar panels, solar farms, and electric vehicles. Phil also discusses range anxiety, digital nomads and renewable energy.

Runtime; 51 mins 15 secs

Just Ask

if you would like us to speak or do a webinar for you.

If you are a community of startups or SMEs, and would like us to share some of the things we’ve learnt running companies over all the years, please just ask.

This is something we do for free. We are happy to help where us sharing the lessons we’ve learnt over the years could help other businesses to grow and flourish.

Entrepreneurship, Business fundamentals (especially in the start-ups area) and digital marketing would I guess be our strongest skill set, and we are always happy to share the bits we’ve picked up running companies.

Not your normal angel investors.

 

SquareFish is a small team of 10 tech nerds, marketing ninjas and business geeks, who invest in businesses they believe in.